December 10, 2007

Going Green in 2008 - Nokia Evolving To Greener Company

Nokia is a Global leader in their market, no questioning that. So, perhaps their move to make "greener" more environmentally sound decisions in their business processes will spread to others... indeed they are a good role model for action. I have to say that one aspect of the Nokia World event that took me a bit by surprise was the company’s vision for a greener future and their commitment to deliver eco-friendly products and sustainable solutions… very impressive in my mind! Charting a new course – expect a Nokia that will take more risks to help shape the future of mobile communications.

Enter the Green device – Nokia 3110 Evolve

True testament to Nokia’s commitment to a sustainable World comes with the launch of a new, eco-friendly device – the Nokia 3110 Evolve. The device is made from 50% renewable material, and delivered in a smaller package made from recycled materials – indeed the dawn of a new era for the company. We were told that if 100 million mobile device users switched to energy efficient models, the energy savings could power some 37,000 homes! Some features of the 3110:
- sustainable and stylish
- natural tones and contrasting material finishes
- covers made from unpainted bio-sourced materials
- smaller packaging
- energy efficient charger, using 94% less energy than the standard charger.

Power efficient chargers will ship with new devices.

Made from recylcable materials and shipping in eco-friendly packages!

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